New York Yankees Campaigns

Launch Date: April 12, 2015
Company: Carrot Creative & VIRTUE Worldwide
Role: Associate Producer
Skills: Production, Project Management, Social Media, Sports
Systems: Smartsheet, Basecamp

Every year, Carrot's founder asked us to write down three clients you want to work with on a note card. Every year, I put down Yankees first. So when we began working with them, I was on cloud nine.

We started with basic social content recommendations, which led to paid social campaigns, which led to all above-the-line marketing materials, including print, out-of home and TV commercials.

Designs by Adam Lowe