Wilson Baseball & DeMarini Community Management
Launch Date: Jan. 2, 2013
Company: Carrot Creative
Role: Senior Content Producer
Skills: Social Media, Sports
Systems: Basecamp, Adobe Photoshop
My first assignment at Carrot was to manage social accounts for Wilson Sporting Goods, specifically their baseball and volleyball accounts. Responsibilities included:
- Client Services: Coordinating with the client daily
- Customer Service: Responding to the communities' inquiries and comments
- Strategy: Offering strategic recommendations to build the communities
- Creative: Writing & producing content to share
- Analytics: Reporting on the performance of the content (see: above)